Double Celebration for MCU Tourism! Both the Teaching Practice Research Project and the Undergraduate Research Project Have Been Selected

Here’s the English translation:

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Double Celebration for MCU Tourism Department Research Projects!

Happy summer break, everyone! We have more great news to share from MCU Tourism ^^

The Ministry of Education and the National Science and Technology Council recently announced the list of selected projects for the 2026 Teaching Practice Research Project and the Undergraduate Student Research Project.

Professor Chung Jen-Jung was awarded a Ministry of Education Teaching Practice Research Project, with the research topic: “Short-Form Video x Tour Guide/Leader Practice: A Teaching Practice Project for the New Generation of Travel Experts”! This project will bring fresh perspectives and innovative methods to both teaching and practice.

In addition, three students from the Department of Tourism were also awarded National Science and Technology Council Undergraduate Student Research Projects. Congratulations to the following students and their advisors:

Fang Rou-Hsuan
Project title: From Pet Attachment to Shared Mobility: Exploring the Psychological Mechanisms of Pet-Oriented Ride-Sharing
Advisor: Professor Tsao Sheng-Hsiung

Chen Hsuan-Ying
Project title: The Interweaving of Community Building and Regional Revitalization: A Case Study of Beitou’s Guandu Festival
Advisor: Professor Lee Chang-Bin

Huang Pin-Fei
Project title: Exploring the Relationship Between Travel Vlog Narrative Transportation and Travel Intention Behavior: The Mediating Role of Emotional Resonance
Advisor: Professor Ku Pi-Shen